The Concept of Global Trade Imbalance as a Policy Issue

Beyond Magic essays

Beyond Magic essays Only David Copperfield, the greatest magician alive and of all time, can put on a show and influence peoples perspective on how things are viewed and seen. Copperfield being named one of 10 outstanding men in American U.S. Jaycees is just one of many achievements Copperfield is proud of. Although people view Copperfield as an illusionist and that is it, Copperfield actually uses his magic in other ways that just in his shows, but most people look at the trick itself and not the entire performance. Although there is more than just the trick to the show, there are certain aspects Copperfield uses in all of his performances. Lights. The lights dim down. The curtain rolls open with thunder. Music. An open elevator is seen up above the stage while fog and rock n roll fill the auditorium. The empty elevator is closed and shown empty with light shining through a screen. Magic. Suddenly, a shadow appears and the elevator is now opened to reveal the star of the show, David Copperfield! Even though the spectators mouths have dropped and some are already on there feet applauding, the show has just begun. Lights, music, and magic are all parts of a spectacular show: a spectacular show that David Copperfield performs over five hundred times a year! Copperfield is considered the master of disappearing acts. (Dawes and Seterington 55). There are not too many things Copperfield hasnt made disappear. He has made everything vanish from assistants to motorcycles to a jet airliner, which was the highlight of the 1981 TV special (Gubernick, Newcomb). On autumn of 1983, Copperfield took his vanishing act a step higher once again by attempting to vanish the Statue of Liberty. It will be known as the most famous object vanished, known by millions of people and by David Copperfield (Current Biography 92 ed. 135). That evening Copperfield temporarily removed the 450,000-pound symbol off freedom form plain view...

Faux Fur for Real Article Example | Topics and Well Written Essays - 1000 words

Faux Fur for Real - Article Example Fashion directors and designers have been increasingly surprised with the ongoing trend of high end sales of faux fur products. Major online sites and retail stores inclusive of the high end designer brands as well as the mass market retailers have been showcasing huge stocks of materials and garments which look like cheetah, beaver or mink. However, the surprising points which the article depicts are that the materials coming from Japan and Europe are extremely high in terms of quality and sustainability. Moreover they offer greater variety in terms of designs and textures and at the same time come at a lower price than real fur. In other words, the article speaks about the emerging trend towards consumption of faux fur over real fur over the years both by the general public as well as the celebrities. Objective of article The objective of the article is to put forth the various attributes of faux fur which has made it immensely popular among consumers. Some of the products which ha ve helped to have an edge over real products are that they allow greater flexibility and resistance towards tough conditions and hazards. Additionally, they are also available at much lower prices in comparison to the products which are made of real fur. ... The target market comprises of both the males and females in society belonging the group mentioned in this context. Globalization has knit the entire world into a single unit which has caused considerable intermingling of the western and the eastern cultures of the world. Thus the influence of the western cultures on the Asian nations has been very prominent and inevitable. With the economic development and improvement of nations, the youth have been increasingly attracted towards stylish products, commodities and accessories. The general consumption of fashionable dresses and products has seen a rise over the years. Thus it is imperative that the use of fur products and accessories would be high in most nations. However, greater demand of the product would be felt from nations having cooler temperatures. Thus the target markets would comprise of the youth belonging to those nations having cold and mild temperatures rather than the tropical countries. Considering both the fashion tre nds as well as the environmental conditions faux fur would be increasingly demanded more in the western countries which demands greater protection on cold temperatures and also showcases the latest fashion trends in the world. Designers and manufacturers must be updated about the latest consumer trends in the sector which the article does successfully. The article provides a very clear depiction about the changing consumption trends of fur products and the emerging changes taking place over the years. The retailers, manufacturers and designers would be benefitted greatly from the trend which the article seeks to put forth. Marketing Concepts The article depicts a marketing strategy

Rape Myths and Rape Prevention Essay Example | Topics and Well Written Essays - 500 words

Rape Myths and Rape Prevention - Essay Example The double standard essentially holds that what is good for the goose is not good for the gander. In the context of rape myths and prevention, the double standard applies when a person believes they do not owe to somebody else the same consideration they themselves expect to receive. That sentiment can become dangerous when a man or woman believes that they can take what they want from another person, including sex, regardless of what they would allow someone else to do to them. Media portrayals can have both positive and negative repercussions, and can be hugely influential on people of all ages and stations in life. In particular, young people can be easily swayed and molded by what they witness in the media, be it magazines, internet, or other outlets. For example, young women are constantly accosted by pictures of skinny, pretty supermodels and may be led to believe that they need to look and act the same way in order to be accepted.

South Carolina Nullification Essay Example for Free

South Carolina Nullification Essay Throughout the great American history, Americans have been through a colossal amount of conflicts, and wars. However, they still figured out a way to compromise and accept each other’s differences. As America improves, they gradually lead to a making of a powerful and organized government. Yet in â€Å"South Carolina Ordinance of Nullification† a conflict arises, where South Carolina is furious at the federal government and wants the best for themselves. Like many other states South Carolina is one of which that had its own negative opinions towards the federal government, leading to a larger problem. The document â€Å"South Carolina Ordinance of Nullification† both supports and contradicts American and constitutional principles. In early 1860’s the Civil war took place, against the North and the South parts of America. In the time that was taken to reach the civil war, many small disagreements and arguments took place that eventually led to having an immense war. However, around three decades earlier, South Carolina had been having disagreements with the federal government. On May 19, 1928 the Congress of the United States passed the Tariff of 1828. The tariff was designed to protect industries in the northern United States which were being driven out of business, by low-priced imported goods by putting tax on them. Well it seems as if this was a great idea, until, the south started to feel the effects of it, on their antebellum economy. The south called the tariff of 1828, â€Å"Tariff of Abominations†. â€Å"South Carolina felt that the protective features of tariffs were harmful to them and they also claimed that they were unconstitutional because they favored North over the South. (u-s-history. com)A government should serve their people with equality and liberty. Instead the federal government chose to be unfair and help the north because that’s where they lived. This case continues to go on, as South Carolina and other southern states get more furious and lead on to making a Nullification of crisis. The Nullification of Crisis includes South Carolina’s opinions and how the tariff of 1828 is the opposit e of, liberty and justice for all. Since the federal government had passed a tariff that is unfair to the south, for the good of the North. South Carolina was so furious that they started talking about the seceding from the union and working their own independent state, where they can have their own laws. However, South Carolina believed that constitutionally, the state government of each state had more power within that state than did the federal government. Therefore, if a state considered it necessary, it had the right to nullify any federal law within its boundaries. The idea South Carolina had was injudicious, they thought of themselves as being more powerful than â€Å"The Federal Government†, the main and the most powerful government in America. The idea of a state being more powerful than a federal government does not exist. It doesn’t say anywhere in the constitution that a state could not follow the federal government laws and have more power than them as well. In addition, if South Carolina and other states had more power than the federal government, you wouldn’t need a federal government and there would be no point of having the â€Å"United States of America†. Moreover, when President Andrew Jackson found out about the nullification of tariffs passed by the congress, he declared an act of open rebellion and ordered U. S. ships to South Carolina to enforce the law. â€Å"Before federal forces arrived Calhoun and Senator Henry Clay had an agreement which lead to congress passing out the tariff of 1833. This lowered the tariff gradually over a decade and prevented any armed conflicts. †(. loc. gov) This shows the strength of the federal government over all the states. In conclusion, the â€Å"Ordinance of Nullification† was a document with many personal opinions and conflicts. For example, the federal government wasn’t equal to the south, by letting north have the positive affect of the tariff of 1928 and south have the negative affect. In result south tried to show that they have more power than the federal government by nullifying the tariffs. However all of this ended with an agreement. Throughout most of our history when a conflict derives a compromise is always made. After all, the conflict and work the Americans went through in the past, made an abundant change for us in the future.

Texting A Use Of Communication English Language Essay

Texting A Use Of Communication English Language Essay Texting is one of the latest forms that people use to communicate. Much like other new technologies at the time, texting has developed its own manner lingo including abbreviations and graphics. It is much different from other forms of written communication; however, many are concerned about how texting affects overall affects the writing abilities of our youth. Does the abbreviated language somehow disrupt and discourage students from learning how to spell or when it is appropriate to use abbreviated speech and when it is not. Contrary to proper belief, Text messaging does not pose a serious threat to standard English spelling or literacy. Many of our fore fathers have advocated what texting has implemented. Benjamin Franklin was among the many brilliant minds of that century who advocated for a simplified spelling system (Hendrick 2008). Merriam Webster of Websters dictionary is responsible for removing the u from words like labor and color in an effort to make words more simplified and easier to spell. Many of these men including The Spelling Society still in existence today, wanted to see an English Language that was free from so many vowels and silent letters (Hendrick 2008). While these men may have been happy to see the various forms that texted words take on, changing the standard spelling of words overall require a great deal more effort than even some of our greatest minds could imagine. There have been many new technologies that have come along that may have appeared as a threat to the English language. When the telegraph was invented and used to transmit messages over long distances, there was never the fear that this type of abbreviated speech would somehow leak out into the public and destroy English as we know it (Sutherland 2008). Besides telegrams, there has been Morse Code, and CB radios. All of these technologies eventually fell by the wayside in favor of new and better ways to communicate. If the past is any indicator as to what we can expect in the future, than text messaging may also find its day on the chopping block. If text speech is here to stay, then it still poses no threat to the English language. As a matter of fact it is a segmented part of the English language. Much like a dialect, text speech has developed as a written form. As well noted, it differs greatly in structure, form and style from Standard English. When the writings of Zora Neale Hurston and many others showed the beauty and creativity of diverse English dialects, some were applauded while others were excited to see such richness and creativity. No one would argue that texting has a social or historical culture that is unique to a people, however, much like other dialects of the English language, there is still a standard enforced and reinforced by society overall. Text speech is very unstructured and has multiple variations for the same expressions. There has been various dictionaries and resource books that attempt to explain some standard abbreviations but there are very few absolutes. For example, According to Plester, Wood, and Bell (2008), when giving a group of middle school children a phrase to translate that included the word night into text speech, there were several variations. They included nite, niht, nyt, nte, and nigt (141). Other words have more common spelling such as L8 for late or the letter u for the word you. As a result of its non-standardized form, the only reliable method of written communications so that everyone understands still remains the standard. Another reason why texting does not pose a threat to the English language is its purpose. It is a spontaneously structured social interaction (Plester, Wood, and Bell 2008). Text spelling is derived from the need to communicate a message in a short amount of characters. This is due mainly to the fact that many cell phones only allow a certain amount of characters per message (Hendrick 2008). To avoid having to continue on to a part two, words are abbreviated and letters are left out and shortened as a means to fit it all in. By these measures, the misspellings that many people are afraid of occur intentionally as oppose to a lack of knowledge of the English language (Baron 2009). Some of the most common abbreviations such as LOL (laugh out loud), ILY ( I love you), OMG (oh my God), and BTW (by the way), and spellings may split over into formal writing in school. This is also a natural phenomenon as students find different ways to express their creativity (Barron 2009). As reported by Coulter (2008), majority of students know the difference between formal and informal writing. They are aware that in formal writing text abbreviations and emoticons are not appropriate. Educators must be prepared to accept text speech as an informal writing style, and should teach the students the difference the same way they teach the difference between appropriate uses for informal wiring such as for notes and email. The developments of these abbreviated words, of many different variations, each come from its phonological roots. In order make words, one has to have phonemic awareness in order to reconstruct the words into something meaningful and understood by others (Mangu-Ward 2010). According to Plester, Wood, and Bell (2008), texting requires a person to use metalinguistic awareness to slip between one register of language to another, as they deem it appropriate (p.143). It was a surprise to these researchers to find that children who use text messaging showed greater performance on verbal reasoning than children who did not. As a matter of fact, their research along with countless others has recorded no negative impact on children who use this as a method to communicate. According to a study done by Britains Coventry University children who use text abbreviations on their phones-lol, l8ter, and the like do better in reading and spelling in school (Mangu-Ward 2008 p. 14). Expanding a bit further, when researching various forms of computer mediated discourse, there has been no negative impact found at all on language skills (Hendrick 2008). There are reasons that can be used to explain why so many people are fearful that texting is destroying the English language. One reason is over exaggeration by the media (Hendrick 2008). Our system of media is famous for taking a subject that has very little research and attempting to sensationalize it to everyone. As reported previously, the fact that research shows that not only does texting not disrupt the education of youth but has also shown to increase test scores in other areas is very rarely reported by public media sources. That information does not make for a great story that impassioned individuals can throw their support behind. Although the research states clearly the benefits of texting, it is doubtful that there will be any impassioned parents or teachers throwing their support the other way. Another unintended benefit of texting is youths as well as adults are reading and writing much more frequently than they normally would. Youths get a chance to practice their reading and spelling everyday of their own choice (Mangu-Ward 2010). Although it is commonly known about the abbreviated versions and intentional misspelling of words, contrary to popular belief it does not occur nearly as much as one would expect. When Barron and Ling conducted a study of college students text messaging they found few more lexical shortenings; yet the grand total of clear abbreviations was only 47 out of 1,473 words, which is hardly overwhelming. The text message spelling myth has been dispelled by many respected professional researchers from various fields of study. Many educational systems are starting to see the light about this controversial form of communicating. Although texting is just one form of communication that has been targeted, other mediums of informal language that use abbreviated speech are used to help students. In one Seattle based high school, students in an American literature class must blog daily about strange and weird laws (Coulter 2008). Much like texting, the students are free to write as they feel with no penalty for grammar or spelling. Many students and teachers feel this is any appropriate way to not just explain, but show the students the difference between formal and informal writing, while letting them be as creative as they would like. This method of instruction encourages and contains the need of this type of expression. No matter how many text speech dictionaries are created, or how many new abbreviations become more common, there will always be a need for a standard form of communication and good writing skills (Coulture 2008). As communicative technology changes, so will the language used in these types of mediums. By understanding that texting is just another variation of the English language and not a full on frontal assault, people will be able to appreciate it for it true creative value and potential. Studies have clearly shown the benefits of texting on the youth in reference to spelling and literacy, so there should no longer be any fear about its harmfulness. Instead, the media should focus on finding solutions to the real issues of education, like resources, qualified teachers, and funding.

F.I.T.T for Life

The F. I. T. T Principle: Frequency: The frequency of exercising must allow the body to adapt but rest and repair at the same time. For Cardio Repertory the recommended frequency is three times minimally a week and five to six times a week at most. Intensity: The intensity principle defines how much effort should be in one training session or in the training program. To make this principle effective there should be enough effort to overload the body to allow it to adapt but not as much as to over-train the body.Type: The Type of exercise you do depends on the outcomes you would like to achieve from you r program. There are 6 different types of training. These include fartlek, interval, continuous, circuit, weight and cross. Each has its own advantages and disadvantages. Time: Time outlines the amount of time spent on each session of training within your program. Time is based on the type of exercise and the intensity. Delete text and place photo here. Year 9 Year 9 Personal Health An d Development Assignment Part A: Research Task Play For Life * Recovery time improves Results appear in a shorter time period * Disadvantages * Strenuous on your body and easy to over train * Knee or leg problems can cause difficulty speeding up between intervals. Continuous: Continuous training improves aerobic fitness and is recommended for people who have not trained for a long time. It is moderate exercise lasting for at least 15-20 minutes without rest. AN overload is achieved by increasing intensity, time and speed. * Advantages * Improves aerobic fitness * Cheap * Can be done Individually or in a group * Range of activities can be used Easy to apply F. I. T. T principle PDHPE Year 9 Delete text and place photo here. Delete text and place photo here. Interval Training Fartlek Training Fartlek: The word ‘Fartlek’ come from the Swedish definition of speed play. It combines low and high intensity and many changes in speed and terrain. * Advantages * Improves speed an d endurance * Can be done over a variety of terrain * Can include hill work and reps * Programs can be flexible * Suits game players * Disadvantages * If you are not trained can create problems such as cramps * Lack of motivation to do your best Can be too easy to skip the hard bits * Difficult to see how hard someone is training Interval: Interval training consists of periods of hard work followed by periods of rest. It improves mainly speed and is done at high intensity at a fast pace. * Advantages * Fitness and performance improves quickly Part A: Research Task Circuit, Weight and Continuous Cross training contains a number of different training methods. It is used for most sports. * Advantages * Allows for a variety of training * Makes training more interesting Training can be adapted to suit the weather * Disadvantages * Spending time on different types of exercises can distract you from the more important ones * There will be more exercises you might want and need to do. * Dis advantages * Doesn’t improve anaerobic fitness so isn’t ideal for team games which require short bursts of speed * Can be Boring Circuit: Circuit training contains 6-10 training sessions at which a particular activity is performed * Advantages * Not much equipment is needed * Fitness and skills * Can be done at home or at the gym Disadvantages * Your program may include equipment you don’t have * Takes time to set up circuit Weight: Weight training is used to increase muscular strength, endurance and speed. It improves bulk and can help you recover after an injury * Advantages * Is easy to monitor improvement and overload * Can use a variety of exercises to work on certain muscular groups * Disadvantages * Muscles can be sore after workout * Can be painful to do Re. PDHPE Year 9 Delete text and place photo here. Cross Training Cross Training PDHPE YEAR 9 Michaela Franz

Pepe jeans Essay

The company maintains contact with its independent retailers via group of 10 agents and each agent is responsible for retailers in a particular area of the country. Pepe is convinced that a good relationship with the independent retailers is vital to its success. Pepe’s requirement to place firm orders six months in advance with no possibility amendments, cancellation, or repeat ordering. Some claimed that the inflexible order system forced them to order less, resulting in stock outs. Pepe felt that a change was going to be needed soon. The easiest solution would be work with the Hong Kong sourcing agent to reduce the lead time associated with orders but this was going to increase the cost significantly. Even with the significant increase in cost, consistent delivery schedules would be difficult to keep. Another suggestion was to build a finishing operation in United Kingdom. Pepe was interested to see how system worked at U. S. operations. They found that they would have to keep about six weeks’ supply of basic jeans on hand in the United Kingdom and they have to invest ? 1,000,000 worth of equipment. They also estimated that it would cost about ? 500,000 to operate the facility each year. They could locate the facility in the basement of current office building, and the renovations would cost ? 300,000.

Free Essays on Their Eyes Were Watching God Character

Joe Starks Joe Starks, Janie’s second husband in Zora Neale Hurston’s novel Their Eyes Were Watching God, had most of the common characteristics of a white individual during the late nineteen century. Joe, nicknamed Jody by Janie, proudly displays his wardrobe, which replicated that of the wealthy white bosses of the time, â€Å"[He] was a citified, stylish dressed man with his hat set at an angle that didn’t belong in these parts,† (27, Chapter 4). Other characteristics link Joe with such individuals, such as his rounded belly, his cigar, as well as his stark white home in Eatonville, Florida, where he presides as the mayor of the town. Hurston allows for these commonalities to occur in order to present Joe’s personality through his role models (the wealthy, white men) and his attitude toward his wife as well as his environment. Joe treats his Janie with his cruelty through his sexist attitude. His actions towards Janie reflect his values and ethics, grappling any sense of power and wealth to provide a symbol of his control over his surroundings a well as Janie, â€Å"He wanted her submission and he’d keep on fighting until he felt he had it,† (71, Chapter 6). After the two move to Eatonville, Joe becomes the mayor of the black town, taking any opportunity to swank about his intelligence. Other members of the town recognize his actions as boastful and maintained that if others who were educated lived in Eatonville, he would not make such claims in front of the town members.... Free Essays on Their Eyes Were Watching God Character Free Essays on Their Eyes Were Watching God Character Joe Starks Joe Starks, Janie’s second husband in Zora Neale Hurston’s novel Their Eyes Were Watching God, had most of the common characteristics of a white individual during the late nineteen century. Joe, nicknamed Jody by Janie, proudly displays his wardrobe, which replicated that of the wealthy white bosses of the time, â€Å"[He] was a citified, stylish dressed man with his hat set at an angle that didn’t belong in these parts,† (27, Chapter 4). Other characteristics link Joe with such individuals, such as his rounded belly, his cigar, as well as his stark white home in Eatonville, Florida, where he presides as the mayor of the town. Hurston allows for these commonalities to occur in order to present Joe’s personality through his role models (the wealthy, white men) and his attitude toward his wife as well as his environment. Joe treats his Janie with his cruelty through his sexist attitude. His actions towards Janie reflect his values and ethics, grappling any sense of power and wealth to provide a symbol of his control over his surroundings a well as Janie, â€Å"He wanted her submission and he’d keep on fighting until he felt he had it,† (71, Chapter 6). After the two move to Eatonville, Joe becomes the mayor of the black town, taking any opportunity to swank about his intelligence. Other members of the town recognize his actions as boastful and maintained that if others who were educated lived in Eatonville, he would not make such claims in front of the town members....

Threats to Homeland Security essays

Threats to Homeland Security essays The United States has always faced threats from abroad, but also increasingly from within. In the 21st century, new threats have been introduced due to technological, biological, and chemical advances. These new concerns compromise the security of our nation, while the threats of classic warfare that have existed in the past still exist. The War on Terror has made terrorists abroad seek new ways to harm our country. Besides the fear of international terrorists, the threat from within in country from anarchists or rebels is an equally important concern. Our country has two major fronts of concern, the domestic threat, and the growing international one. Although the War on Terrorism focused on threats from abroad, many of the new threats to our country lie within our own borders. One form of domestic terrorism is Lone Wolf terrorism. This form occurs when an individual believes strongly in a certain cause and is willing to inflict violence on his own country. The most well known lone wolf is Timothy McVeigh, known for the Oklahoma City Bombing. McVeigh believed he was a crusader, defending the constitution. He hoped to start a revolution against what he believed to be a tyrannical federal government. In order to carry out his attack he parked a van containing 4,000 pounds of explosive material outside of the Federal Alfred P. Murrah Building, where it destroyed about half of the building, killing 168 people, including children in a day care on one of the floors. This attack was the second most deadly terrorist attack in the United States, the first being 9/11. This is one example of domestic terrorism that our own citizens have p articipated in. Although this is a severe problem, the most dangerous threat comes from outside of our borders. Therefore, securing our nations entry ways, including our ports and expansive borders, is vital for our security. The United States has over 300 sea and...

Global Marketing, Foreign Markets and Strategies for Successful Entry Assignment - 1

Global Marketing, Foreign Markets and Strategies for Successful Entry - Assignment Example When analyzed through GE Matrix, both Egypt and Russia presented markets that would be highly attractive given the medium strength of Bats Bank as a business unit. While Egypt is the holder of the proud legacy of a bygone glorious civilization, the present condition of the country is not that glorious and its main importance in world commerce and industry is in its guardianship of Suez Canal. But the positive aspect of the Egyptian economy is its stable agriculture and a large concentration of population along both sides of the Nile River that practically bisects the country. However, the high levels of public debt leave very little opportunity for Egyptian Government to invest large amounts in industry. Hence, the scope of other financiers entering the market is rather rosy. And, this is true irrespective of the current political turmoil that the nation is going through. Russia has finally been able to come out of the trauma of disintegration of the Soviet Union and its loss of global superpower status. The free market mechanism has gradually taken a firm grip on Russian economy right from the advent of Perestroika a decade and a half ago and the political and economic stability of the country presents a very attractive opportunity for doing business there. Also, there is a dearth of finance in the market and financial services companies could do very well to bridge this gap. Any company entering Russian markets must take extreme care not to violate the statutory requirements of doing business in that country as any violation of local laws usually leads to the exemplary penalty. Globalization has become the norm of today’s industry and commerce. Business entities are finding it imperative that in order to survive and prosper in this age of cutthroat competition; they must cross national boundaries and mark their presence in foreign markets (Kay 1995). Foreign markets, through a treasure trove of opportunities, also present many issues and problems that need to be solved in a novel manner as business environments in these foreign shores need not be identical to those prevailing in the mother country.

Equity valuation& analysis Essay Example | Topics and Well Written Essays - 500 words

Equity valuation& analysis - Essay Example The given quotes indicate that the general principles adapted by the market participants do not include the use of discounted cash flow method. Most of the market participants use their professional judgment in valuing the securities and their judge their returns rather than using more sophisticated methods to value securities. Literature on investment and corporate finance indicates that the best method to find out the value of any investment is to discount the future stream of cash flows that an investor expects to receive with an appropriate discount rate. This discounting of future cash flows i.e. dividends, therefore lead to finding out the intrinsic value of an investment. The critical difference between intrinsic value of any investment and its market price lies in the fact that intrinsic value is what the value of security should have been and market price is the actual money placed by the market on that security. The difference between the two values therefore indicates whether a security is under-valued or over-valued. Value investors therefore often tend to find out this difference in order to make their investment decisions. It is also important to note that the discounted cash flow method takes into account the element of risk which other methods fail to integrate. The discount rate which is used to discount the future streams of cash flows takes into account the risk premium which compensates an investor for taking risk by buying a particular security. Discount rate is often calculated with the help of Capital Asset Pricing model which is based upon the risk free rate, the correlation of individual security returns with that of the market returns and the market risk premium. Thus if an investor uses discounted cash flow method to find the true value of an investment, the element of risk is already